Social media management is a steady weekly rhythm: plan the calendar, draft posts, get approval, publish, report. With several clients, approvals go stale in inboxes and the team posts something that was never signed off.

How social media agencies set up Tandem App

  1. Give each account its own channel, such as #social-northgate-gym, and create a weekly task per post with the due date set to the planned publish date.
  2. Use labels for each platform and a "waiting on client" label so the board shows at a glance which posts are blocked.
  3. Keep approved photos, logo files and the tone-of-voice notes in Docs, with a folder for each month's content.
  4. Set up a workflow that posts "Next week's posts are on the board for approval" in every client channel each Thursday morning.

Clients and outside people

Each client contact is a Chat only guest in their own channel, so they can approve in chat or comment on files. They never see other clients' channels.

What it costs

Tandem App is free for up to 3 users. Paid plans are charged per user (owners, admins and members) from $1.99 a month, and guests are free: 5 for every paid user. Every feature is on every plan. See pricing.